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Blog > Red Lime reveals new logo

Red Lime reveals new logo

  1. January 10th 2012
  2. By Serena

Practice what you preach!

We often advise our clients to reinvent their brand, improve upon on their established identities, so after 10+ years with our same logo, it was time for us to “Practice what we preach!”

We have a great name, we never tire of its possibilities, but it was perfect timing for a new logo. We decided that with the launch of our Web site, why not promote a new look? So many of our clients have worked with us since we started, we wanted to introduce a new, fresh look.

We added a small mark to our logo—a slice of lime (of course). We’ve also added an additional tag “creative studio with a twist”. We aren’t removing “Design with Creative Juice”, we’re just adding additional language to better define who we are to those who need to know! We are often asked if we are an agency–we aren’t a big agency with all that implies–we are a virtual studio, with designers attacking your projects’ objectives with all our creative juices! Our resources are those of an agency, but our approach is personal and vested.

So it’s as simple as it sounds, we practiced what we preach, gave it a new look and are having fun sharing it with you! Let us know what you think—remember design and redesign never ends.

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